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Project: LakeAid

Brand Strategy and Visual Identity for LakeAid - an Aarhus University spinout doing oxygenation of lakes based on a revolutionary effective new technology using nano bubbles to restore the natural balance.

My Role

  • Project Lead

  • Brand Strategy & Positioning

  • Naming & Copywriting

  • Web Design

Delivery

  • Brand Platform

    • Purpose, values, value proposition, USPs, tone of voice, strategic position, key messaging

  • Visual Identity

    • Logo, colours, font, graphics

  • Website

    • Landing page design

Year

2021

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Say hi

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