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Project: Cercare Medical

Full rebrand of Danish MedTech company, Cercare Medical to boost commercialisation following a DKK 48 mio. funding round.

Cercare Medical makes highly advanced neuroimaging solutions powered by AI.

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Website: cercare-medical.com

My Role

  • Project Lead

  • Research & User Interviews

  • Brand Strategy & Positioning

  • Copywriting & Communication

  • Website wireframes and content

  • Sales and marketing material design

Delivery

  • Research and insights report

    • Market research, stakeholder & user interviews

  • Brand Platform

    • Purpose, values, value proposition, USPs, tone of voice, strategic position, key messaging etc.

  • Visual Identity

    • Logo, colours, font, graphics, motion graphics

  • Marketing, sales material and website

    • Design, Copywriting, SoMe, PowerPoint, Animations

Year

2021-2022

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Say hi

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